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Pepsi was overwhelmed with this outstanding result and signed another deal of $10 million for global target . We found other products you might like! In this article, we have discussed the highest-paid celebrities brand ambassadors as of 2022. Get the latest insights directly to your inbox! From infomercials and soft drink ads to sneaker lines and fragrances, this generations stars know theyve made it once the corporations come calling. Paul Battenally and Clara Trindall paid $17,500 for the vehicle and spent 11 months doing it up. Has the Pandemic Impacted Influence for NBA Draft Prospects? Although he is retired his brand is enough for him to earn a wealthy sum. The sheer size of her marketability became evident in 2003, when athletic apparel giant Nike signed her to a massive deal worth $55 million, provided certain contract contingencies were met, according to ESPN. Kris is known for always saving the day or "controlling the situation," so maybe this one isn't that surprising after all. As of 2023, Coca-Cola Company has a net worth of approximately $200 billion. By the time Pepsi came along, its rival was already selling more than a million gallons of its product per year. When the celebrity has a little bit investedin the game, you tend to see more of that celebrity with the brand versus a line by line list of check marks next to contracted deal points the celebrity is obligated to participate in to receive compensation. Shop Pay is an innovative payment solution developed by Shopify. Advertiser Disclosure: Many of the offers appearing on this site are from advertisers from which this website receives compensation for being listed here. What isunique about these endorsers is that they are also investors in the brand, with Bryant on the Board of Directors for the brand. She was paid $2.5 million to speak for the company in 2005, according to a report from Adweek. Pepsi is big on promotional content on social media. $4.95. Worlds fastest man Usain Bolt signed his first deal with Puma as a teenager. Sorry, something went wrong. the $14.95. March 18, 2021. Sustainability. 6. Michelle Wie is widely famous for her several endorsements worth millions of US Dollars. Radar Online reported at the time that because she assumed shed be teased for the subject matter, she wanted to get as much out of the deal as possible. SHARE THIS ARTICLE. Posting contests, promo offers, event sponsorship, partnerships, etc. In 2007, giants like Peyton Manning and Tiger Woods saw to it that $25 million was not a huge deal in the world of sports endorsements but it was certainly a big deal for NASCAR. He also has his own production company (SpringHill Entertainment) and media company (Uninterrupted). Sport & Entertainment partnerships are part of the DNA of The Coca-Cola Company . 30 Celebrities Who Went From Rags to Riches, Samuel L. Jackson and 34 Other Celebrities Who Got Rich and Famous Later in Life, Lessons To Live By From These 13 Rags-to-Riches Athletes, Big-Name Musicians Who Are Dropping Albums During COVID-19, Serena Williams and the Richest Female Athletes in 2023. Skechers featured Kardashianin a Super Bowl ad for their Shape-Ups line back in 2011. . But in 2013, he renegotiated, according to a report at the time from Reuters. Great! Take a look at our blog that helps outline a plan for your brand to feel confidant in your partnership: 6 Steps To Safeguard Celebrity Endorsement Partnerships. Some celebrities may choose to invest actual dollars into a brand and get behind it. Moreover, Coca-Cola leverages celebrity endorsements in its marketing initiatives. 50 Easy Things You Should Do To Save Money, The Downsides of Retirement That Nobody Talks About, 21 Hacks To Reduce Your Healthcare Costs This Year, This article originally appeared on GOBankingRates.com: Celebrity Endorsement Deals With Insane Payouts, Lessons To Live By From These 13 Rags-to-Riches Athletes, Celebrity Endorsement Deals With Insane Payouts. She became the youngest player to qualify for the USGA Amateur Championship at age 10. Using a different influencer-marketing pricing model, a little more focused on results, brands might expect to pay somewhere in the $250 to $750 for 1,000 engagements (Digiday/WebFX). Shes earned $157.5 million since 2011. Burt Reynolds. While she didnt typically post on her socials about the drink, her sponsored tour and many commercials allowed Taylor to introduce Diet Coke to an entirely new generation of soda drinkers. The World Cup winner activatedCoca-Colaon hersocial mediaduring the USWNTs championship runlast year, and in thecelebrationsto follow. There was an unknown error. Unlike many other celebrity partnerships, Timberlake wanted to ensure that he would be closely involved in many of the bigger decisions for the company, making him a hands-on investor and partner for Bai. In 2003, McDonalds signed Justin Timberlake to head the companys now-famous Im Lovin It campaign. Once the affable athletes name was attached to the product, they took off and so did Foremans wealth. Add to Wish List. One thing holds true here - there isn't an option for any other water to EVER get product placement (at least in a scene with him) in a Mark Wahlberg movie. Diet teas, beauty products, and gummy hair vitamins have all made it to her feed, but she was doing endorsements even before she became the pop culture staple she is today. Diet Coke vs. "Modern Family" star Sofia Vergara has been a popular celebrity spokesperson for years, and Head & Shoulders sounds the perfect fit for hershe claims to have used the product for the past two decades. National Basketball Association (NBA) icon LeBron James has made the switch from Coca-Cola to PepsiCo, to become the face of its new energy drink Mtn Dew Rise Energy. But, Michelle Wie has made millions off of endorsements. Please try again later. To say Logano is invested in theCoca-Colacompanyis a massive understatement. Spieth has held hissponsorshipdealwithCoca-Colasince 2016. Add to Wish List. The Coca-Cola Company is the longest-standing partner of the Olympic Movement, having supported every edition of the Olympic Games since 1928.Coca-Cola has also been a proud partner of the Olympic Torch Relay for more than two decades, and was a founding member of The Olympic Partner (TOP) Programme. Celebrity Endorsement Infographic--Alphabetized.pptx Author: Ashley Lowe Created Date: 20131018064453Z . In 2003, McDonalds signed Justin Timberlake to head the companys now-famous Im Lovin It campaign. TV: On Thanksgiving Day 1950 American . She even wants her dad to sign up for one. Let's get started! as well as image rights, data visualizations, forward planning tools, In 2017, the Daily Mail reported that George Clooneys status as brand ambassador earned him $40 million from the drink company. This was around $94.5 million. Pepsi. This compensation may impact how and where products appear on this site (including, for example, the order in which they appear). In 2005, golf phenom Michelle Wie turned 15 and she also turned pro. The campaign was widely lampooned for its silliness, but Pitt got the last laugh and a $7 million payday. Soon after, Jenner released her Puma Fierce line. Check your inbox and click the link. Building Wealth:30 Celebrities Who Went From Rags to Riches. That is the central message for "Open Happiness . One of Drakes first worldwide brand deals was with Sprite, but it went further than just a few commercials and print ads. Add to Cart. According to the publication, this move upset Kanye West, who has his own deal with Adidas. The fame of Beyonc, not just in Hollywood but across the globe makes her one of the highest-paid brand ambassadors. From sneakers like Nike and Adidas to soft drinks like 7up and Coke, these celebrities are everywhere. Soon after, Jenner released her Puma Fierce line. Morgan has partnered with the brand for the majority of her career as she became thefirst female footballerto be sponsored by the company in 2011. The most sincere celebrity endorsements happen when the celebrity actually uses the product. The campaign started in 2016, and featured Bieber in his underwear showing off his tattoos. Coca-Cola lost $4 billion in market value . According to Playboy, Charlize Theron is near the top of the heap when it comes to getting big checks in exchange for endorsements. 2. Tayce, Nathaniel J Hall, Rina Lipa, Lady Leshurr, Roman Kemp, and Saffron Barker co-star in Coca-Cola's latest brand campaign, fronting a celebrity portrait series capturing 'indescribable moments of refreshing enjoyment', shot by model . The bigger the star, the more it earns through brands. The endorsement was a natural match, since Stamos has proudly touted his Greek heritage since his days playing Greek rocker (and best uncle ever) Jesse Katsopolis on Full House.. Andy Garcia. . After their investment, billionaire investor Ron Burckle invested in the company as well. a reported $1.5 million dollars in the company in 2010, 6 Steps To Safeguard Celebrity Endorsement Partnerships, 8 Steps to Leverage Celebrity Talent To A Brand's Advantage, Agency Interview: Los Angeles Business Journal Celebrity Swag Bags, Cause Related Marketing Campaigns Getting The Celebrity Treatment, Privacy When it comes to endorsement, it is not only confined to the actors or actresses. Main menu. Timberlake had already released a song of the same title, but the fast-food giant created a jingle of its own that only partially borrowed from Timberlake. Heres a list of top Indian Cricketers & the price they charge for brand endorsements. The companypaid a lofty $40 million settlement a year later in response to a class-action lawsuit that disputed the shoes health claims. The 2015 Fedex Cup winner has been featured across television advertising, digital media, point-of-sale, out-of-home, experiential marketing, and packaging. In 2015, it was reported that Real Housewives of Beverly Hills star Lisa Rinna was paid a full $2 million for a single ad for Depend adult diapers. restrictions, which you can review below. Not only did 7UP pay the music maker outright, but it also contributed funding for a release party and a stage at a massive Las Vegas music festival. Coca-Cola UGA 2022 Full Wrap Back To Back Championship Bottle. Sign up for our daily newsletter for the latest financial news and trending topics. Curtis Jackson, a.k.a. T-Mobile opted to go the celebrity routewith actress Catherine Zeta-Jones, whoserved as a global spokesperson from 2002 untilshe was dropped in 2006. Bubba Wallace has incorporatedCoke,DietCoke, and theCoca-Colabrand within his social stances. Although Jessica Simpson didnt earn quite as much money as Diddy and Alicia Keys did from their deals with Proactiv, the singer did pull in a pretty penny from her relationship with the acne medicine company. A Comprehensive Analysis of Sony's Marketing Strategies With 7Ps, Signifyd Success Story: Empowering Companies With Innovative Fraud Protection and Prevention Services, Save Now Buy Later - The New Fintech Business Model, How Cricbuzz Became the Biggest Cricketing News Sensation, 21 Profitable Business Ideas for Couples to Start this Valentine's Day, 2022 - A Remarkable Year for Indian Startups, The Ultimate List: Top 10 Men's Grooming Brands Setting the Standard in India, Best Banks for Small Business Startup Loans in India, Most Subscribed YouTube Channels Worldwide, Spy on your Competitors (Use code ST30 for 30% off). Many top artists have been in the studio during the pandemic. By 2011, Gwyneth Paltrow had already supplemented her movie star income with lucrative endorsement deals from Tods, Coach and Estee Lauder. 7UP not only signed a deal with DJ Tiesto but also sponsored the release party with a stage at a huge Las Vegas music festival. Like all true entrepreneurs, Stacy is an adventurer at her core having sky dived, hang glided off bi-planes, swam with crocs while rafting the Zambezi in Africa, photographed grizzly bears in Alaska, trekked Mayan ruins in Belize, explored the ocean as an avid scuba diver, and who loves owning an advertising agency where she swims with a different type of Hollywood shark on a daily basis. Required fields are marked *. Each star has an important stake in the company - which shows consumers that they truly believe in the product they hawking. She's hyped Windows 95, Diet Coke, Smartwater, and more recently, Aveeno. Most recently Coca Cola stock price is increased by about 24% in the past 3 years. After the City of . When a company wants to sell you something these days,it needs to do more than just show you the product. Here are some of the most bizarre celebrity endorsements: Kris Jenner & Poise. ENDORSEMENT Celebrity endorsement is just a channel: Companies must realize that having a celebrity 50 Cent, was picked to shill for Vitaminwater when the company saw him holding a bottle in a photo (which, ironically, was an ad for another company). Some athletes also have a massive fanbase that can benefit the brand. Both were ranked in top 10 within CelebrityZ's ranking in . Jennifer Aniston rose to fame as a cast member of "Friends" more than 20 years ago, but she's still one of the highest-grossing actresses in the country. Chevrolet ft. Ian Somerhalder, Alec Baldwin, Nikki Reed, Norman Reedus, and Olivia Wilde. The collaboration continued throughout James career including when he was with Miami (teaming up withSpritefor a customizedSprite6 Mixflavor) as well as with a foray ofadditionalmarketing campaigns. Sofia Vergara is counted among the highest-paid Television actresses who starred in the "Modern Family" show, Sofia Vergara is a vibrant style of endorsing brands. As an entrepreneur, Foreman made even more of a name for himselfwith his portable, plug-in George Foreman Grill. That's mainly because of her successful endorsement career. Neymar, soccer - Brazilian National Team. In 2012, A-Lister Brad Pitt became the first man in history to pitch for Chanels trademark Chanel No. Taylor Swift & Coca-Cola This is more than an investment in a brand, it's an investment in female leaders, fitness, American farmers and the health of people and our planet.". Hisinitialendorsement dealin 2003 was worth a whopping $12-15 million. Radio: From the mid-1920s radio became the most important method of communication for CocaCola. Eva Longoria & L'Oreal. The brand spent about $10 million on ads during the 2020 Super Bowl. But do you know how much Athletes earn for just one tweet. In the 1960s the "Things go better with Coke" jingle became a radio hit. Losing traditional customers at the expense of a failed campaign to lure a younger generation of buyers, the brand turned to superstar Angelina Jolie for a solution. $9.95. The commercials were so successful that theyspawned a movie, released in theaters lastsummer. He raked in eight figures by placing endorsements on his shorts, caps and robe. Top athletes in the world make money through Endorsement deals, appearance fees. Most celebrities are happy to admit that they do endorsements because they require a small amount of work and pay handsomely. In May of 2020, haircare brand L'Oreal teamed with soap opera actor and . Part of the reason Coach might have been drawn to the singer is Gomezs massive Instagram following of more than 104 million, which earned her the top spot in terms of popularity on the platform two years in a row. According to a report from CBS News, actress Penelope Cruz earns $2 million per year for her position as a spokesperson for LOreal. The sheer size of her marketability became evident in 2003, when athletic apparel giant Nike signed her to a massive deal worth $55 million, provided certain contract contingencies were met, according to ESPN. Ronaldo's plug for water instead of Coke cost the soda giant $4 billion in market value . Take a look to find out about your favourite cricketer. As the boxing legend George Foreman's name got connected with the company, the brand experienced massive growth. Her commercial success can be attributed to her wholesomeness and general likability. Neither is swooshing down the slopes at death-defying speed nor 10 Genius Things Warren Buffett Says To Do With Your Money, 20 Genius Things Mark Cuban Says To Do With Your Money, How Obama, Biden and Other Elected Officials Have Made Millions by Being in Office. During his highly anticipated 2017 fight against UFC star Conor McGregor, Floyd Mayweather earned $25 million just by selling ad space on the clothing and accessories he wore during and before the fight. Since then, she hasreppedthe brand as she continues to make a name for herself as an author, dancer, and speaker. The Daytona 500 has NASCAR fans excited to tune in and watch their favorite drivers race this Sunday, Feb. 14. Published on November 09, 2021. The Guardian reported at the time that Pepsi paid upwards of $50 million to work with Spears, making it one of historys biggest contracts at that time. And 60% of that figure or $94.5 million came from pitch deals with brands like Head & Shoulders, Pepsi, Quaker Oats and CoverGirl. In 2016, the Daily Mail reported that then-18-year-old and very rich Kylie Jenner signed a $1 million deal to serve as a brand ambassador for Puma . And that's what keeps these celebrities in millions. Coca-Cola brands include Sprite . Julia Roberts was already reportedly earning $20 million as a spokesperson with Lancome in 2010. Top brands: Nike, Coca-Cola, Nike, Upper Deck, McDonald's, Samsung, Microsoft . Alex Trebek spends most of his days moderating trivia hijinks over at Jeopardy, but he also appears in some commercial breaks shilling forColonial Penn life insurance. See how our company and system employees make this possible every day and learn more about our areas of focus in sustainability. Consumer Packaged Good brandsare among a category of brands whichhave an option when partnering with celebrities to provide thepotential for more bang for the buck - and that is an equity stake in the company. Weekly, and British singer/songwriteris rich. We've established a portfolio of drinks that are best positioned to grow in an ever-changing marketplace. Along with his Nike deal (and Coca-Cola), James endorses Beats By Dre, 2K Sports and Blaze Pizza. 18 January 2021 Sam Carp. website are shown as examples of industry practice and are not endorsements by Similarly, coca-cola must come up with celebrity advertisement and endorsements by selecting different celebrities belonging to different age groups to influence consumers between the age group of . After learning what he was drinking, he recruited friend and fellow celeb Sean "P. Diddy" Combs to invest in the company with him. Find Out: LaBeouf, Lohan and 16 Other Celebrities Warren Buffett has said he doesn't stress higher education in the hiring process, and yet he went to some of the most prestigious schools in the country. With celebrity endorsements on the rise in e-commerce, the image of businesses hang in the balance . The most lucrative celebrity endorsements pay the worlds biggest stars more money than they make from their movies, concerts, shows or on-field performances and could become an even more important source of income in the time of social distancing. If your organization is interested in becoming a Stacker Timberlake had already released a song of the same title, but the fast-food giant created a jingle of its own that only partially borrowed from Timberlake. By 2011, Gwyneth Paltrow had already supplemented her movie star income with lucrative endorsement deals from Tods, Coach and Estee Lauder. Whether its for theCoca-ColaChug for Charity awardbenefiting the Joey Logano Foundation or declaring TheCoke600 a crown jewel event, every interaction between Joey Logano andCoca-Colahas always seemed to take a right turn. According to a report from CBS News, the latter contract alone earned her $3 million a year. Coca-Cola is a very famous multinational beverage company of America. Market noise is defined as being a . In 1900, singer and actress Hilda Clark were featured in Coke's ads (some of which were on tin trays - an early form of practical product promotion) as the 20th century began. Creative Content, Since launching in January 2021, the hybrid innovation has given consumers a refreshing reset to their daily routines with a pioneering proposition that . The partnershipstarted in 2014 and has led to a prolific cottage industry of Jennifer Garner ads andfans of her commercial work. In 2006, clothing company St. John was in the middle of an identity crisis, according to the New York Times. Stacker believes in making the worlds data more accessible through Endorsements often work best when they fit the personality of the celebrity, and that proves true in the case of Matthew McConaughey and Lincoln Motor Company. The Muppets. New Delhi: When Portugal's star striker Cristiano Ronaldo removed Coca-Cola bottles from a press conference last week at the Euro Cup, and endorsed drinking water instead, it spawned the birth of new memes and witty jokes on the internet. For the first time, it seems one of Addison Rae's paid endorsements is backfiring in a huge way. In 2012, Twilight star Robert Pattinson inked a $12 million deal to serve as spokesperson for a mens fragrance line from Dior, according to an E! But, this might be small change compared to how much her fashion empire brings in. coca cola celebrity endorsements 2021 No woman in sports earns more than tennis superstar Serena Williams. Cristiano Ronaldo is very particular about the brand he promotes and endorses. The relationship lasted for more than 30 years,and is one of the longest-running celebrity endorsements in history. NBA slam dunk champion Blake Griffin won his 2011 dunking crown byjumping over a Kia OptimaKia being an NBA sponsor at the time. Top business news 16 videos. When Brad Pitt signed a deal with Chanel No. Related:Which Athletes Earn the Most Per Hour? And according to the star, it's not just a business move. With Cosbys legal troubles, the brand may regret the longtime association as recent stories have suggested thatCosbys first meal in prison will feature the brands pudding. However, his likeness continued to appear in ads for the brand, as he had created a tied-in awareness of his image to the brand's - which was beneficial to both. hbspt.cta._relativeUrls=true;hbspt.cta.load(442891, 'e4e2bb6c-dc21-4a8e-8305-2d914a4037ca', {"useNewLoader":"true","region":"na1"}); Perhaps one of the most popular and talked-about celebrity endorsed beverages example is the powerful equitypartnershipin Vita Coco coconut water by pop star Madonna. Salton electric grills were obscure until they became Foreman Grills. Celebrities like Selena Gomez and Taylor Swift have collaborated with the business to . Taylor signed a deal worth $26 million with Coca-Cola for promoting Diet Coke. In 2012, he starred in a Super Bowl commercial for the brand as well,but it only aired in North Platte, Nebraska. As per 2011, her estimated earnings were around $157.5 million and around 60% of that comes from some very prominent brands such as Pepsi, CoverGirl, Head & Shoulders, and Quaker Oats. Most notable endorsement: Diet Coke - $26 million. Her career started after receiving her BFA in Theater Production & Scenic Design from the University of Arizona. a child prostitute in Pretty Baby and a barely clothed castaway in The Blue Lagoon. After the contract of Michael Jordan with Nike, George Foreman's contract with the Foreman Grills is considered the best of all time, reported by CNBC. Your email address will not be published. As we wrap up 2021, GOBankingRates is taking a look back at some of the top moments in the year's sports endorsement deals. 30 musicians with legendarily long careers, Primetime TV shows that stood the test of time, Most watched SNL skits from the last year, sometimes brands need more of a human touch, was the #2 best-selling sneaker company in America, been a spokesman for the company since 1998, Dazed and Confused and The Wedding Planner,, Brooke Shields starred an ad for Calvin Klein jeans. The campaign featured Lowe and various alter-egosas they tried to convince viewers to ditch cable and upgrade to the satellite TV service. How did Coca-Cola lose $4 billion Coca-Cola VS Cristiano Ronaldo Complete story. ", Yep, Jenn has been a loyal investor in the Glaceau-owned bottled water company for quite some time and, Appealing to botholder and neweraudiences with her penchant for lovable rom-coms and her timeless role in, Aquahydrate wasn't doing too well when Mark Wahlberg was offered some while training for his movie, I think it's a great thing to be responsible, in a way, for exciting young kids.". Even then, Wie was no newcomer. Coca-Cola Enjoy Bottle Gift Tube. hbspt.cta._relativeUrls=true;hbspt.cta.load(442891, 'de716248-d4c7-4597-af18-1ec2a0a667d5', {"useNewLoader":"true","region":"na1"}); The bottled water company based out of Los Angeles has a pretty impressive roster of celebrity investors. Listed below are examples of powerful celebrity marketing campaigns featuring some of today's most popular artists: 1. Here's another company that used YouTube to endorse their brand with a significant effect. McDonalds, Netvigator, Minute Maid, Coca-Cola, Ribena, etc. Diet Pepsi. In 2014, Music Times reported that crossover icon Taylor Swift signed a major deal to serve as a spokesperson for Diet Coke. Policy. An iconic illustration that's still used today is the CocaCola Santa, first created by painter Haddon Sundblom in 1931. Some of James' endorsements include Nike, Coca-Cola, Beats By Dre, Blaze Pizza, and 2K Sports. Brand: Coca-ColaEndorsement Deal: $26 million. She has signed deals with CoverGirl, Apple, Keds and the most extraordinary one is with Coca-Cola. Brand Endorsements have always made celebrities wealthier than any of their movies, shows, or concerts. The campaign aims to deepen . And not just like, normal-celebrity-who-has-several-million-dollars-in-the-bank-rich. The World Cup andOlympicchampion is extremely familiarCoca-Cola. In 2004, Jackson signed a deal with Vitaminwater's parent company, which landed him a minority stake in the business. LeBron James sponsors and endorsements. Your billing info has been updated. After appearing in many commercials for the brand, 50 cent decided to take equity in the company over a salary. In 2005, she renewed the deal. These brand endorsements are a fancy source of income for celebrities, especially in times of pandemics. Source. and more. Read: Lessons To Live By From These 13 Rags-to-Riches Athletes. Hodgman and Long have had successful acting and writing careers on their own, but the Mac commercials were so iconic (there were 66 of them in total), that the duo may be best-known for their roles in these thirty-second spots than anything else. He'sAquahydrateall the way hbspt.cta._relativeUrls=true;hbspt.cta.load(442891, '546f2ad2-5a97-4961-a08b-30a502f62f7c', {"useNewLoader":"true","region":"na1"}); Actor, singer, and nowinvestor? With a net worth of $12 million, shes not one of the richest female athletes in the world yet. This list of 30 famous celebrity endorsements features actors, athletes, and entertainers who have parlayed their fame into even greater paychecks by aligning themselves with everything from shampoo to life insurance. You can click on the 'unsubscribe' link in the email at anytime. That year, however, the Pretty Woman star renegotiated for 2.5 times that amount, according to reports at the time. An interesting thing to note is he has also endorsed with Coca-Cola in the past. Other celebrities might take a guaranteed fee minimum for a celebrity endorsement deal, along with stock options. From Michael Jackson to Ray Charles, the worlds biggest musical acts have long been rewarded for their success with a Pepsi ad. The association between the basketball player and the insurance companybeganin 2012,andhas spawned several other concepts. Success! In a nod to professional symmetry, Patrick joined forces with GoDaddy again for the final races of her career at the Daytona 500 and Indy 500 this year. With a net worth of $12 million, shes not one of the richest female athletes in the world yet. took in the company was a smart move for the musician as he made quite a bit of money for his share in the company when Coca-Cola purchased it in 2007. The world's most beloved "momager" teamed up with Poise to advertise their bladder leakage pads. A post shared by Joey Logano (@joeylogano). Here's what the company reported compared with what Wall Street was expecting, based on a survey of analysts by Refinitiv: Earnings per share: 55 cents adjusted vs. 50 cents expected. Spieth has held his sponsorship deal with Coca-Cola since 2016. When Danica Patrick first emerged on the auto racing scene, she was something of a noveltyand that's exactly what appealed to the website domain brokers at GoDaddy. And they mean a lot to the brand, as all of a sudden, the brand is able to compete against Fortune 1,000 brands in terms of celebrity cache and garner fan interest -- without paying the enormous endorsement fees. Although rapper 50 Cent was an investor and part-owner, his main function as a player behind Glaceau the brand that founded Vitaminwater was to use his fame to endorse the product. Other than Adidas, David Beckham has endorsed several significant brands such as Burger King, Sainsbury's, and Samsung. by Sam Weber | Nov 18, 2020 | Endorsements & Sponsorships | 0 comments. studio, network or celebrity. Pepsi was aiming for more remarkable heights and was ready to take the brand to the next level of Popularity far more than Television or prints. In 2013, she signed a deal worth $26 million with Coca-Cola for its Diet Coke.