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However, the company was nationalised in 1973. SH: Contained maybe; but it is a big business. In 1978, he launched the Holiday Inn hotel in Karachi in 1981 and later in Islamabad. From being pregnant to making the effort of getting your children through the years at school, instilling the drive to work hard, teaching them about being balanced and inculcating the sense of religion, it all takes a lot. The fine-line comes when the design is copyrighted or if you use the design of a living artist. "We just love what we do," says Sana Hashwani, as she sits down with a cup of black coffee. We followed our instincts and they were spot on. March on, Ladies! I love her more than anything in the world, says Sehr with emotions twinkling in her eyes. We outgrew them. And be the first to get updates on discounts, contests, products & promotions! Therefore, when the going gets tough, Bina goes for vacations and switches off from her busy life. SH: It made us a household name. Instead, she took up hourly based teaching assignments and started teaching CA students. Personally, shes always had the drive to contribute something to the world, and feels everyone else should also. "Everyday we have so many new goals and so many new challenges and so many new avenues we keep embarking on. The statement came a day after . It has a huge filter down effect. ""One of the recipes for success is failure as well," Sana is honest to admit. When lawn started getting pricey, they introduced the lighter version - Muzlin - for younger women who didnt necessarily want to dress up daily wear. For the best experience on our site, be sure to turn on Javascript in your browser. To have them be your colleagues and not your teachers is a bit of a struggle, she says with a laugh. I also free- lance for fashion houses from time to time to remain hands on with my skills, says Seveen. Managing what is indisputably Pakistans most aspirational fashion brand, Sana Hashwani and Safinaz Muneer talk about 27 years in the business and what it is that keeps them going from strength to strength. "Our finger is always on the buzzer," says Safinaz. In Pakistan, copyright laws are very loosely applied; you lose market share, but you learn to live with it. And after him, we will pass the baton to another person and we realize that succession plans are a key component of work. Karachista is Pakistan's top news, entertainment, music fashion website. "The minute we dont have it we start to get bored. SH: I dont know. [7] Be proud to be brown! In the general populous there still isnt acceptance. She admits surgery is a difficult field to be in and balancing professional and personal life is not an easy task for a woman who decides to pursue it. She wasnt the best student, pass percentage was low and there were only a handful of women in the field. Her salon is her second home and a safe zen place for her clients. To me, a woman is not successful until she does justice to all her relationships, personal or professional, believes Sehr. hard work and inspiration for others.Ladies of my country please come forward to do great jobs unlike the men who have miserably failed in every field. Sana Safinaz is a Pakistani clothing and accessories retailer based in Karachi, Pakistan. However, this is a learning process and a very young field in a young country and Safi and I have learnt from mistakes that someone 10 years from now will not make. Life does give you chances, there are several paths. But managing to complete her CA despite all the odds was Shaguftas miracle moment. We started retail, not knowing a thing about it. She adds that when a woman decides to have children, she is responsible for them and their needs but at times, it is important for her to put herself first. SANA HASHWANI: We love both the business and the design aspect. I still remember the first few luxury collections that swept the nations women away and caused major hysteria at exhibitions and sales. Her Miracle Moments are many, including the days when she helps out a patient or a simple moment such as spending quality time with her children at the dinner table. She remembers how she and her partner could not even have imagined running a weekly magazine. Every moment of weakness I encounter, I step back and give time to myself to reflect. Dont they worry about being plagiarized, as the copycat culture has snowballed in the past decade or so, with the countrys major designers worried about the lack of regulations when it comes to intellectual copyrights. People dont understand the value of time; they stumble to their 11 am meetings at 1. At the end of the day when I go home, I am motivated and excited to see them, she explains. At Sana Safinaz there is always something happening - theres even a store raid and bloggers meet for their 2019 luxury lawn this week - and it happens with good taste and creativity. The little time I spend with them is quality time when we really bond. Sana has managed to sail through, learn a lot and its been an amazing journey so far. SH: We will; with prt and lawn we have already done it. SANA HASHWANI: We love both the business and the design aspect. R they both sisters, both are doing grt job. Despite all this it is an achievement among theie friends as no one else did. You should just focus on yourself and your work. Also find news, photos and . Its amazing how people have created stuff out of thin air., As a bridal makeup artist, Bina struggles with people who have a constant desire to be fair. calling the social media . They are starting to believe in our brand. Good for them. For feedback, email aurora@dawn.com, For questions regarding subscription and timely delivery, please contact on the following numbers or visit March 23, 2020 March 23, . Men dont think they need to take of their skin but its just dirt and must be cleaned up! We are older now but somehow we continue to be the driving force; the disruption comes from us and that makes things interesting because were always looking for the new thing. On this Wikipedia the language links are at the top of the page across from the article title. It was a hair show and we did the clothes for Tariq Amin and people said what are you doing? Sana has selected women that have aspired against the odds with hardwork and dedication. JavaScript seems to be disabled in your browser. They even have their own media wing, organizing exciting activities, meet-ups and promotions on a regular basis. It is the little things that bring the greatest of joys in life and it is the willpower that knows no obstacles. Iqraa believes that with changing times, standing up on your own feet is imperative for every man and woman. I miss you.. Established in 1989 Sana Safinaz, founded by Sana Hashwani and Safinaz Muneer, is an established fashion label and one of the most prestigious and diversified in Pakistan. Sometimes you need to take a detour even when the goalpost is within your sight. This way, even after 5 years of not working professionally, she was able to retain all her knowledge. That is the scary bit! Sana Safinaz Lawn Collection 2014 - 'A Combination of Two Designers' August 22, 2022; 0 Comments; Sana Hashwani and Safinaz Mureen. You can never rest with retail. The field comprised of only a handful of women at that time. A: How does your interiors business fit in? Just be confident and believe in yourself. "For me it used to be lawn," replies Safinaz. Every day there is a new challenge and a new way to problem solving.". It is important for me to create the right balance between the carrot and the stick. When I moved to New York, something about Pakistan kept calling me back. A: But it was your time with Lakhany Mills that made your name. Its very involving and you have to be on top of your game. Sana rocked this off-shoulder crme printed tunic with a pair of straight black pants. This is how you achieve brand loyalty. Do they also have a succession plan in place, I ask? [1][2], Born in Karachi, Sind Province, British India into a Sindhi Khoja Shia Muslim family. According to an American-business magazine' Forbes, ' 2020 he is 7th richest Pakistani with a net worth of 1.5 billion US dollars. SAFINAZ MUNEER: SANA SAFINAZ is a powerhouse, although a lot of people still havent really picked up on this. Sana-Hashwani News: Latest and Breaking News on Sana-Hashwani. Im a makeup artist and own a salon and a photography studio. At 40, Bina Khan feels like she has achieved a little and has a long way to go. Shaping them into free thinking girls in a world where there are so many norms to follow is my miracle moment. Sehr is an amazing mother, values all her relationships and is extremely dedicated to her work. Sana has been blessed with incredible support from her family, friends, and husband. Therefore, after graduating with a Masters degree in textiles from Central Saint Martins in London, she returned to Karachi and carved a special place for herself in the textile sector. We have done some of the biggest homes in Pakistan. I remember I worked from day 1. Lawn is a phenomenon unique to Pakistan. If a customer buys one of our products from another store, there is no guarantee they will refund your money. But with Paperazzi they changed their pace completely. I dont think the government realises the severity of the problem copying is a huge issue; it is an industry wide problem. It was truly amazing seeing the response the audience gave to both shows and I felt exhilarated. When you are young, you are fearless; you are at the beginning of things and you experiment. Among other things, her daily to-do lists also have son time during which she focuses just on her son. Nishan-e-Imtiaz (Order of Excellence) is the highest honour given to any civilian in Pakistan to recognise their achievements and outstanding services for the country. When you are invested in a company as the owner, the company is more successful because your name is there and you dont want to put rubbish in a store. Apparel collections include but are not limited to Pret, Diffusion and Bridal Couture lines. You need to keep focusing on taking it forward. It was a hair show and we did the clothes for Tariq Amin and people said what are you doing? Amin A. Hashwani is Chief Executive Officer & Executive Director at Landmark Spinning Industries Ltd. Very admirable ladies.have created millions of jobs. We design and run bridal entirely on our own. It was like climbing a mountain. SM: We are too young; just two and half years into it. "Were already looking at perfumery, were looking at many avenues," Sana elaborates. However, she is glad about the fact that because women like herself continued to push for it, the current trend is much different and there are many more females preparing to become surgeons. As a qualified CA, she did her article-ship from AF Ferguson and Co and completed her advanced management program from Spain. It was crass. Mehrs mother is her best friend. It keeps you on your toes every single day. When youre younger, little things seem big. She is taking care of other peoples wellbeing and saving lives. We have entered the next level with prt and are investing in the product and the brand. Amin A. Hashwani. With lawn we could have simply hit the cruise button and stayed there; we would not have gone into retail and been very happy. But after becoming a mother my perception of life has changed. "It does, but you have to rise above it," responds Safinaz. Cheerful and bubbly by nature, Mehr has the conviction and foresight to look at the bigger picture and after discussion with her partner they decided to go for it. Do they ever think anything is enough? Fashion never stops. At 8 p.m. just before I put my boys to bed, I have a slight silent nervous breakdown, she laughs, and giving the due time to my work and to my children is probably the toughest thing for me. A: What are the main challenges for fashion as an industry? There were fights, logistical problems, and breakdowns but they always kept on pushing. The day they published their 100th issue was a major miracle moment for her. The duo is all set to launch its first Muzlin collection of the year and their ubiquitous luxury lawn is right around the corner too. Sana Safinaz are true innovators and trailblazers in all their business and creative endeavors and have set the bar high for the business of fashion in Pakistan. Looking after 2 babies is difficult and sometimes weak moments take over when I want to give up, explains Sehr. That way she wont have to compromise. She passed all her exams in her first attempt and was one of the few to complete her CA in the 4 year duration. Included on the apparel side is the brands latest venture in retail. "If you want to grow, no. Then 18 years ago we went into lawn and five years ago we started doing lawn totally on our own. "I flew into Karachi on Sunday from London. Looking back at moments like these, Shagufta feels indebted to her mother for everything she did for her during this time. Sana and Safinaz are the most non-political and pleasant people in the field. Welcome to ''Sana hashwani'' official Facebook Fan page. Sana and I have no knowledge of retail; we are learning day to day. The point is to keep moving forward and not letting difficult situations to pull you down. My husband is my backbone and lets me be the person that I am, she says. She is glad she made the decision to give more time to her family and now is busy being a good wife, daughter and an arts instructor. Her weekends were taken up by jewelry and allocating enough time to it was challenging. The foundation of the family business was laid by the senior Mrs.Kazmi, passed down to her daughter Bunto Kazmi, who has now the support of her daughter in law, Sehr, to take the business forward and achieve new heights. News Desk. But 27 years cant all be smooth sailing. But while striving to make her own mark in the world, she never forgets her responsibility as a mother. I was just like wow! This is precisely our reaction when we see Bina Khans transformational looks on brides. We have just entered the prt field and it is a tremendous challenge. Her entire family asked her to quit her job, and after consulting several people, she decided to work part time. ", The News International - Copyright @ 2010-2023, The little prince and the art of perception management, From Pakistan to Jordon, with love from Jimmy Khan. LIMITED. Sadruddin Hashwani is a businessperson who founded Hashoo Group Ltd. and who has been the head of 20 different companies. In May 2011 in a press conference, he expressed his support for Pakistan and its institutions, particularly military and expressed confidence in the abilities of Pakistanis. Salinas journey is an inspiration for all those who sometimes get pulled down by their own do-lists for the day. A: So it is contained? Great ladies,Great job done.A big lesson for all our young girls.You can do everything.just learn from Sana Safinas to do big jobs.Both ladies deserve National award for creativity,
Correct me if I am wrong. We started with light evening wear and it snowballed; the vision came in the last 10 years. The next one I do, I will do with a gallery. There are no tried and tested processes, and unlike other fields where once the formula is worked out, you can keep doing it 24/7/365, we have to reinvent ourselves five times a day. Her field was male dominated but she had faith in her capabilities and knew she was as good, if not better, than her male colleagues. Thats why Sana Safinaz today has a very young dynamic.". Save my name, email, and website in this browser for the next time I comment. She begins each day with positive meditation, I sit up tall as soon as I wake up and count all my blessings, spend 5-10 minutes on just focusing on my body, breathing and being grateful. She is particular about giving time to herself and her family despite her busy schedule, which has taken a toll on Salinas social life, but shes clear about her priorities. With a heart of gold and a cheerful demeanor, Miracle Woman Sehr Kazmi knows well how to juggle motherhood and work. I decided to go to US for training and when you went into residency, for every 6 men there was maybe one woman taken in, she explains. And it didnt stop there. According to her getting these two things sorted in your life makes it easy to manage everything. She advises young women to be financially independent since its essential for personal growth. We started retail, not knowing a thing about it. I also do wall art, pen and ink drawings, and have also done a few low key shows. And the dynamic in our company is not just hers and mines but the tons of young people who are incredibly dynamic. Sometimes getting it all done is really hard. The clothes are beautiful. An amalgamation of the ideas put forward by Sana Hashwani and Safinaz Muneer, the brand, which is now 27 years old, revolutionized the market time and again, and has been a constant pathbreaker in what couture and fast fashion means in Pakistan.